We all know the importance of business-English in the German workplace. Yes, your boss wants you to speak and write English to international customers and suppliers. But every time you speak up at a meeting you’re worried that you sound like Lothar Matthaeus.
Doing business in English isn’t easy, but learning to avoid common language pitfalls can go a long way in helping you to deliver your message more effectively. So, the next time you’re lazy, ungrateful, delegating-happy boss asks you to do something in English, try to avoid making these common mistakes.
Wenn man positive Erfahrung mit der Sprache gemacht hat, dann kann man sie im Umgang mit Geschäftspartnern nutzen – wo immer sie auch sein mögen. Weiter….
Es ist so offensichtlich, dass man es kaum auszusprechen wagt: Ohne Englisch ist es in vielen Bereichen fast unmöglich, Karriere zu machen. Weiter….
A major new study shows that employees around the world are 7% worse at communicating in English than they were last year. A well know language provider measured Business English competency worldwide and found serious problems in the way companies communicate in English. View info graphic here.
Click here to learn more about what the report said about business-English in Germany.
A new report put out by the British Council suggests business-English must be a priority for international companies. Read the full report here.
A recent report found that many small to medium sized companies doing business in 27 EU countries lost a significant amount of business because of poor language and intercultural skills.
Out of 1,964 businesses surveyed, 11% (195 SMEs) had lost a contract as a result of not speaking the target language well.
The report also identified 37 businesses that had actually lost contracts valued between €8 million and €13.5 million. A further 54 businesses lost potential contracts worth between €16.5 million and €25.3 million total.
The report also found that companies who provided company language training and online language programs to thier employees were more successful in dealing with international customers. By establishing long-term language solutions and strategies, many SMEs significantly increase their turnover. For nearly three in four companies, sales turnover increased by a minimum of 16%. In several cases, there was even a specific increase in sales. Read the full report here.
Companies that had fluency in at least three foreign languages—the most important being English—had a competitive edge in their market. The report goes a long way in linking company success to language skills.